Anyone who’s ever even dipped a toe in performance marketing has heard of CTR. CTR, which stands for “click-through rate,” is a calculation of how many people clicked on an ad (clicks) divided by the number of times the ad…Read more
The growing popularity of WordPress has also created more interest among hackers. Statistics show that of the 80 million WordPress sites, a large proportion (70% +) are vulnerable to attack. If you think your site is not 70%, you are…Read more
Starting a digital marketing agency from scratch without experience is difficult, but not impossible. There is a long process to go from coming out of nowhere to have an established digital marketing business with customers and employees. It’s not easy,…Read more
Do you want to know why Google keeps rejecting your application for the Adsense program? It’s no secret that Adsense is one of the best (if not “the” best) contextual advertising network on the web. They have the highest paying…Read more
Have you ever wondered how many H1 tags you need in your content …? Or wondered what an H1 tag is? If you have thought about any of these questions, you will love today’s post. Because … they will help…Read more
Currently, page speed is a critical factor in digital marketing. It has a significant impact on: How long visitors stay on your site. How many of them become paying customers? How much you pay according to the CPC in the…Read more
One of the best SEO tools available is Google Search Console. It is also one of the most forgotten. Google Search Console (formerly known as Google Webmaster Tools) is a collection of tools to help ensure that your site is…Read more
Struggling with choosing between WooCommerce vs Shopify? If you plan to launch an e-commerce store, we are pretty sure that you have come across these two e-commerce platforms, since they are, by numbers, the two most popular e-commerce platforms in…Read more