The meta description is a snippet of up to 155 characters, an HTML tag, that summarizes the content of a page. Search engines show the meta description in the search results, especially when the search phrase is within the description, so…Read more
Off-page SEO refers to techniques you can use to improve a website’s position on the search engine results page (SERP). Many people associate off-page SEO with link building, but it is not only that. Optimizing off-site ranking factors involves improving…Read more
Why is my website not ranking, even though the SEO is good? I totally understand … you have a beautiful website, you are proud of it, but you are frustrated. No one can find you on Google. You could have…Read more
Apparently, Bing doesn’t seem to have a lot of search traffic, but when you consider that it also powers Yahoo, you start to realize that perhaps optimizing for Bing is not a bad idea. Here’s what Bing and Yahoo search…Read more
One of the ways to increase your ranking chances for high-volume keywords on Google is to create pillar pages and topic clusters. While this is not a new concept, with the most recent changes to Google’s ranking algorithm and the…Read more
Every second, more than 63,000 searches are performed on Google (about 5.4 billion searches per day) and Google holds 90.46% of the market share of search engines worldwide. Search engine optimization (SEO) is one of those things that is always…Read more
Do you know the performance of your website? SEO experts understand the importance of conducting regular audits, but for many of us, who only have a basic understanding of SEO, this may seem like a daunting task. However, in today’s…Read more
Domain Authority (DA) is a number (metric) that indicates the authority of your website. The higher the authority of your domain, the higher the chances that you will get a higher ranking in the search engine result pages (SERPS) and…Read more
SEO is not everything, but it is something you cannot ignore forever. There are some SEO alternatives to drive traffic to your website. It is noted that new companies and websites are looking for alternatives to SEO traffic. And that…Read more
If you want to drive traffic to your website, there are two main ways to do it and you should really cover both bases. The first is that you need to optimize your website for SEO, making sure it is…Read more